Internet Marketing Strategy: Return On “Trust”?

Okay, I know, I know - Return on Investment is ROI, and Return on Trust is ROT. It’s an unfortunate name, but it’s beside the point. I really want to focus a lot on the issues that are facing some internet marketing players right now.

I’ve heard tonight from the people who attended my workshop, that there are a few local speakers who have absolutely no idea that they are being mentally marked down by people in the outside world for:
1. Selling to their list only
2. Promoting make money fast programs only
3. Not replying to emails
4. Not giving people a sense of connection (well at least some of the time)
5. Ignoring people

Internet Marketing Newbies: Overcome Procrastination!

I just thought that I should share this information while you’re still new. many people who have excelled in the area of Internet marketing have probably also wasted half of their time as a result of procrastination.

I do know a number of highly motivated individuals who haven’t fallen prey to this. These people wake up in the morning and have a very clear idea what they need to do for the day. They cannot get distracted, and do not get drawn away by the whims and fancies of something else that happens to be a new flavor. Instead, they are highly driven to get stuff done.

Strategic Internet Marketing: Outsourcing Or Grooming?

I’ve always been a proponent of grooming internal staff to become partners in the context of building an online business. However, it’s a common question that people ask me - what if people leave your organization and the vacuum?

I think most marketers are afraid of revealing what they do and their processes. They are afraid that whatever they outsource will leave them and the cost of that is a loss of time invested in their employees. In truth, my opinion is that if employees want to leave, you can’t stop them. But, if they want to leave because of a relationship problem, then you have more than just an employee vacuum.

Internet Marketing Online: Focusing on the marketing mindset

I admit I make mistakes.
One of the mistakes that I constantly make is I fail to take every single opportunity to sell. This, my friends, is the key to the marketing mindset. You need to ask yourself how people actually sell and what makes people buy.

I’m writing this realization from G-Hotel (they have a lounge called “G-Spot” just fyi) where I stayed over the last couple of days while preparing to speak about The Hero’s Journey to 4,500+ insurance professionals from Prudential in the PruOlympics event, which in my opinion was very well done and absolutely astonishing in terms of numbers. Sitting in the lounge, I order a glass of wine, but I know that this is a preference of mine - Merlot - and without thinking, I don’t select any other kind of wine.

Internet Marketing Growth Plans

To be an effective internet marketer, you have to plan for growth. Here’s my observations.

#1 - Always have multiple products.
This is particularly so if you are purely an affiliate marketer. If you own your own products, you have to be aware that these products have a lifespan, so you have to be prepared to create more, or relaunch them in order to create a better growth plan.

Product launches are cashflow infusion. But affiliate marketing is steady growing regular income, especially if you have the proper flow of traffic there.

How Someone Makes An Impact

I decided to participate in Ken McArthur’s recent post. I’ve met Deremiah, but more importantly, I know that extraordinary people like him are abound.

I have one person whom I believe to be extraordinary. Her name is Jacklyn Ker. She’s a student of my long-term coaching program, but already is a six-figure passive income earner from her current health business, and has become a close friend because of the contact we have made these past years.